Over a quarter of new cars sold so far this year are electric as emerging markets reshape the global EV race | Ember

Over a quarter of new cars sold so far this year are electric as emerging markets reshape the global EV race

16 Dec 2025

Indonesia has reached 15% this year, surpassing the United States for the first time. Thailand has reached 20% and has sold more EVs in the first three quarters of 2025 than Denmark. These shifts show how quickly the region is moving from a low base to a position of leadership.

Other regions are also gaining momentum. In Latin America, Uruguay has reached a 27% EV share, roughly in line with the EU. Mexico and Brazil continue to show steady growth and now sit above Japan, where the EV share has remained around 3% since 2022. Türkiye has reached 17%, overtaking Belgium to become Europe’s fourth largest battery electric vehicle market by volume.

This is a major turning point. In 2025, the centre of gravity has moved. Emerging markets are no longer catching up, they are leading the shift to electric mobility. These countries see the strategic advantages of EVs, from cleaner air to reduced fossil fuel imports. The assumption that EV growth will stall outside Europe and China is already outdated. Emerging markets will shape the future of the global car market. The choices made now on charging infrastructure and early support will determine how fast this momentum continues.

Emerging markets are driving the growth in Chinese EV exports. Since mid-2023, almost all the growth in Chinese EV exports has come from non-OECD markets. Brazil, Mexico, UAE and Indonesia are among the ten largest destinations for Chinese EV exports this year as their governments have introduced policies to support EV adoption, from reduced taxes to incentives for domestic manufacturing.

As more countries take up EVs, the impact on fossil fuel demand is already visible. EVs are three times more efficient than internal combustion engine vehicles, which means they deliver large reductions in oil use even in countries that still rely heavily on fossil fuels for power generation. In Brazil, where electricity is mostly clean, battery electric vehicles cut fossil fuel demand by around 90%. In Indonesia, they cut it by close to half.

Graham added: “The assumption that EV growth will stall outside Europe and China is already outdated. Emerging markets will shape the future of the global car market. The choices made now on charging infrastructure and early support will determine how fast this momentum continues.”

About Ember

Ember is an independent energy think tank that aims to accelerate the clean energy transition with data and policy. It creates targeted data insights to advance policies that urgently shift the world to a clean, electrified energy future.

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