Launching Ember in 2020
In March 2020, we re-branded as Ember, marking our new global reach and our laser focus on accelerating the electricity transition from coal to clean electricity. We chose Ember because we think it evokes the dying age of coal, but also the start of something new, as we move into a future where everyone has access to clean electricity.
We brought the Sandbag ethos with us. We’re driven by evidence, not ideology and we are using our data and analysis to find the tipping points in new energy & climate policies.
We bring together a team of experts from around the world who understand the energy system, are passionate about evidence-led policy change and are committed to tackling the climate crisis.
Evolving energy, evolving Ember
In the first years since our launch, we established policy teams across Europe and Asia, with dedicated support from our data, comms and operations teams. We launched our first annual Global Electricity Review in 2020, and continue to curate the world’s best open dataset on global electricity generation.
As our work on coal power continued, we identified that methane emissions from coal mining were being overlooked and established a dedicated team working to shine a spotlight on this issue. We also witnessed the rapid acceleration in solar and wind globally as costs continue to fall, and we began to see the huge potential for rapid roll-out of renewables to replace fossil fuels not only in the electricity system, but across the whole economy.
As such, Ember embarks on new work in 2024 to open up more data on electrification, and release new insights to ensure policymakers are excited by the enormous opportunity ahead.
Our vision: a world with a safe climate, powered by a clean, electrified energy system for all.